Software that runs your business.


Custom websites, booking systems, client areas and integrations for equestrian businesses that need simpler processes, less manual work, and a stronger digital foundation.

01 · What we build

Two disciplines.
One stable.

We build the parts your customers see and connect them reliably to the systems behind the scenes — so your business runs smoothly.

Websites & apps.

Built around the way your business actually operates — not around a template. From focused websites to full-blown platforms and mobile experiences.

Integrations & automation.

Payments, calendars, email, CRM, APIs and AI features for repetitive tasks — reliably connected, so information ends up where it belongs.

02 · How we work

Three stages.
No surprises.

A clear process, a clear proposal, and a clear scope before any work begins.


  1. Preparation

    Grooming.

    Horse grooming illustration

    A free first call to understand the business, the bottlenecks, and whether custom work is actually the right answer. Only after that do we send a written proposal with scope, price and next steps.


  2. Execution

    Groundwork.

    Horse lunging illustration

    We design, build and test in manageable stages. You see progress early, give feedback on real work, and stay close to the process throughout.


  3. Ongoing support

    Riding.

    Horse jumping illustration

    After launch, we stay involved where needed — monitoring, fixing issues, and improving the product as real users begin using it. Support stays flexible, with no long-term lock-in.

Case Study

Built from scratch.
By maneframe.

Ridetreat shows the kind of product work we do best: a platform designed around the real operational needs of equestrian providers, from discovery and booking to payments and member access.

Visit website

03 · Voices

In their words.

  • Since partnering with maneframe, our visitors and customer base has grown steadily every month.

  • Whenever we need digital expertise, Benedikt delivers clear answers and effective solutions that support our growth.

    Susanne AckelSusanne AckelCo-Owner · Stanford Ackel
  • With maneframe handling our website, I can fully focus on my business.

    Faris WonigeitFaris WonigeitFounder · Meilenstein Gemeinnützige UG
  • Working for Benedikt and his clients is always a pleasure. I enjoy outdoor shoots and capturing special moments with horses and their owners.

    Chris PrzybillaChris PrzybillaFreelance Photographer
  • Benedikt is not only a skilled rider but also a true expert in digital solutions.

    Anthea KlinzingAnthea KlinzingPassionate Horse Trainer

04 · Practical

The honest bit.

Pricing, timelines and how we work — on the record.

On pricing

Projects start at €4,000. Most builds settle around €8,000 and up, depending on scope, integrations and how much complexity sits behind the customer-facing product. Billing is hourly against an up-front estimate — scope, budget and timeline are tracked openly as we go, and you hear about any drift early, not at the end. In practice, most projects land on time and on budget.

Frequently asked.